Most people build their website on a desktop. But most of your visitors won’t be using one.
If your mobile navigation is clunky, confusing or hidden behind five taps, you’re losing people before they’ve even read your headline.
And no, just having a hamburger menu doesn’t mean it works.
🧠 1. Why Mobile Nav Matters
- Around 60–75% of website traffic now comes from mobile
- Mobile users are less patient — they bounce quicker
- If people can’t find what they’re looking for in a few seconds, they leave
Your navigation should feel obvious, light, and friction-free.
🛠️ 2. How to Test It (Properly)
Here’s a quick process we use to test mobile navs — no tools required.
1. Grab your phone
Not your iMac. Not the browser preview. Your real phone.
Now load your homepage.
2. Count the clicks
How many taps to reach your contact page?
To find your services?
To read what you actually do?
More than 2 or 3? You’ve got work to do.
3. Try it with fresh eyes
Imagine you’re visiting your site for the first time — no context, no bias.
Can you instantly tell where to go?
4. Ask someone else
Better yet, hand your phone to a friend and ask them to find something.
Watch where they tap.
If they hesitate, your navigation isn’t clear enough.
🚩 3. Common Mobile Navigation Mistakes
- Menus that collapse into a tiny icon and disappear
- Link text that’s too small to tap
- Overloaded navs with 8+ items
- “Clever” labels like “Discover” instead of just saying “About” or “Work”
Design shouldn’t get in the way of decision-making.
✅ 4. What a Good Mobile Nav Feels Like
- Clear and concise
- Tap-friendly
- Instantly familiar — no need to guess
Simple is smart.
Conclusion – Websites that win work
If your mobile navigation isn’t helping people move, it’s stopping them.
And if it’s stopping them, it’s probably costing you enquiries.
Want an honest take on whether your site’s helping or holding you back?
We’ll walk through it together — phone in hand.
